Discover our articles
Welcome to the EasyPicky blog, where you’ll find a wealth of articles on everything to do with technology, retail and the innovations that are transforming the sector.
With technical insights, retail trends and a glimpse behind the scenes of our adventure, dive into the world of EasyPicky to better understand the impact of AI on retail.
Why Mondelez Benelux Transitioned to EasyPicky & How It Unlocked Faster, Smarter Store Execution
In the highly competitive FMCG environment, retail execution is decisive in driving performance in store. For Mondelez Benelux, the challenge wasn’t starting from scratch but replacing their current tool with a […]
How EasyPicky Helps Retail Brands Maximize ROI from Store Execution
Why does ROI Matters in Retail Execution? Retail brands rely heavily on their field sales and merchandising teams to ensure strong in-store execution. From […]
Olivier Dauvers tests EasyPicky : when AI transforms shelf audits
While shooting at an Auchan store in Taverny, retail specialist Olivier Dauvers tested the EasyPicky solution in real-world conditions. The goal: check […]
Retail trends 2026 for brands displayed in physical stores
Retail trends 2026 for brands displayed in physical stores Retail trends 2026 for brands displayed in physical stores reflect a deep shift […]
Looking back at 2025 and the 2026 ambitions of EasyPicky’s founders
Joint interview with Marine Bibal & Renaud Pacull In 2025, EasyPicky reached a major strategic milestone. What began as a shelf audit […]
How EasyPicky adapted to the German market: tailor-made deployment at Nestlé Germany
https://youtu.be/BMx2GvTn7b4?si=AiYnsgSJriKV3zxR When Nestlé Germany set out to modernize its approach to shelf audits, one thing quickly became clear: they needed a solution […]
Sales force tools for commercial efficiency
Summary Sales Force Tools In a market where sales are evolving rapidly, dedicated sales force tools have become essential for helping businesses […]
How does EasyPicky adapt to field constraints?
Save time in shop with EasyPicky: the all-in-one solution for your shelf and assortment surveys. Put an end to constraints, optimise your work from now...
Optimizing planogram compliance in pharmacies: A key to enhancing sales and customer experience
Managing planogram compliance in pharmacy merchandising is a critical challenge for both pharmacies and pharmaceutical brands. When effectively implemented, it offers pharmacists […]
Eckes-Granini and EasyPicky: Innovation driving commercial performance
https://youtu.be/mZOkioNtfLU Innovate to perform better In a constantly evolving commercial environment, Eckes-Granini the leader in premium fruit juices, decided to rethink its […]
Easy to implement and scale: retail solutions for growing businesses
In today’s fast-paced and highly competitive retail landscape, growing businesses face the constant challenge of implementing solutions that are easy to implement while being fully scalable. […]
Competitive Intelligence Retail: Essential KPIs for Success in the CPG Industry
In the fast-paced world of consumer packaged goods (CPG), where competition is fierce, businesses must continuously monitor performance to maintain a leading […]
The digitisation of field audits in retail: an essential strategic lever
In a constantly evolving retail sector, adopting innovative solutions has become essential for companies wishing to remain competitive. Digital transformation is a […]
Easy to update solutions: stay ahead with retail technologies built for change
Introduction The retail industry is evolving at an unprecedented pace. By 2025, the global retail market is expected to reach $31.7 trillion, growing […]
Digital Revolution: How Smart Planograms Are Transforming Retail
In the retail sector, optimizing sales space is crucial to maximizing sales and enhancing the customer experience. This is where planograms come […]
Video recognition: the next big thing in retail shelf management
In the dynamic and competitive world of retail, effective shelf management is paramount. Ensuring that products are consistently available and strategically positioned not only drives...
EasyPicky x ChapsVision: a technological partnership dedicated to field excellence
At EasyPicky, we believe that the best innovations come from strong collaborations. That’s why we met with Pascale Thomas, Chief Product Officer in charge of...
Shelf space: maximise the visibility of your products in stores
In a highly competitive commercial environment, maximising the visibility of products in stores is crucial for any brand. One of the key […]
Ensuring a smooth transition to image recognition video solutions
Transitioning to modern video image recognition technologies can be complex, especially in sectors like retail. Businesses often face hurdles such as system […]
How does Mars improve productivity with EasyPicky?
After one year of collaboration with the Mars Petcare & Food France teams, we are proud to share the feedback from Corentin Marchalot, Sales Operations...
The Future of shopping: how technology is revolutionizing the retail experience
Welcome to the future of shopping! Technology is transforming the retail landscape, revolutionizing the way we shop and interact with brands. From […]
What is a planogram? A Comprehensive guide for retailers
In the competitive world of retail, effective merchandising is key to attracting and retaining customers. But how can retailers ensure that their […]
Easy to use retail solution: empowering teams at every level
In the fast-paced retail industry, software simplicity is crucial to success. User-friendly tools ensure that employees can quickly adapt, leading to greater […]
Mondelez & EasyPicky: a strategic partnership that delivers performance at scale
Mondelez International, with the aim of analysing key performance indicators and monitoring aspects related to merchandising, has deployed the EasyPicky solution.
Revolutionizing retail execution with advanced image recognition technology
Do you ever find yourself overwhelmed by the sheer number of products on the shelves during your grocery shopping trips? Retail execution, […]
Merchandising software: which tools should you choose to optimise your shelves?
Merchandising is an essential discipline for companies wishing to optimise the presentation of their products at the point of sale and thus […]
Easy to Scale: the key to seamless growth in retail
In the dynamic world of retail, being easy to scale is fundamental for sustainable growth. Retailers need solutions that allow them to expand seamlessly, […]
Planogramme in supermarkets: the keys to effective shelving
In the mass retail sector, the layout of products on the shelves is a major strategic issue. Good presentation can have a […]
AI innovation for retail
The origins of EasyPicky: a simple idea turned into a revolution It all began one ordinary evening, when Renaud Pacull had to […]
The importance of easy to integrate solution in today’s business landscape
In today’s fast-evolving digital landscape, businesses rely on a wide range of tools and systems to stay competitive. The real challenge, however, […]
Shelf audit: boost the performance of your sales force!
In the world of retail, shelf audit play a strategic role for sector managers. It forms the basis for an accurate assessment […]
How image recognition is revolutionizing the retail industry
Artificial intelligence (AI) continues to revolutionize various industries, and retail is no exception. Among the most impactful innovations, image recognition stands out […]
2024: an exceptional year at EasyPicky!
As 2024 comes to a close, we are proud to reflect on a year full of challenges and accomplishments. This year has […]
Retail Trends 2025
The retail sector is undergoing an unprecedented transformation in 2025. Boosted by technological innovation and increasingly demanding consumers, it is redrawing the […]
Manage omnichannel distribution to optimise prices and boost sales
In a world where consumers are constantly switching between physical and online shops, managing omnichannel distribution is a strategic challenge for brands. […]
10 must-know tips for merchandising tools in retail to boost your bottom line
The ultimate guide to using merchandising tools in retail In today’s competitive retail landscape, using the right merchandising tools is essential for increasing sales, […]
FAQs : AI tools in retail
With the rise of digital technology, artificial intelligence (AI) has become a key driver of transformation for retail. Used to automate tasks, […]
Preventing stock-outs in 2024: challenges and solutions for manufacturers
Stock-outs are a major issue affecting manufacturers and consumers alike. In 2024, the challenges facing manufacturers will multiply in the face of […]
Unlocking the future: how AI tools are Transforming retail businesses
Artificial Intelligence (AI) has shifted from the realm of science fiction to a powerful force driving business operations across industries. In retail, […]
From planograms to realograms: EasyPicky optimizes your shelves in real time
At a time when shelf optimisation is crucial for retailers, EasyPicky is breaking new ground with its real-time planograms and realograms. Find […]
The importance of sales tools in 2024
In an increasingly digital business world, sales force tools play a central role in helping companies achieve their sales objectives and stand […]
Maximizing efficiency: Best practices for store audit data collection in retail
Store audits are the cornerstone of successful retail operations, ensuring that every aspect of a shop’s performance is meticulously monitored and optimised. […]
Artificial Intelligence, driving retail transformation
In today’s economic landscape, where competition is fierce, and consumer expectations are constantly evolving, artificial intelligence (AI) is emerging as a catalyst […]
Retail innovations: 2024 trends to follow!
Retail is in a state of flux, driven by a wave of technological innovations that are revolutionising the traditional shopping experience. With […]
The secrets of successful companies : How do sales tools make the difference?
In today’s fast-moving commercial world, having the right sales support tools has become not just a competitive advantage, but an absolute necessity. […]
How is image recognition transforming the world of retail?
In the dynamic world of retail, staying at the forefront of innovation is essential to prosper. Among the emerging technologies revolutionising the […]
How to increase sales in retail: Innovative tips
Increasing sales in small and large specialist and non-specialist outlets is a constant challenge for retail players. With fierce competition and high […]
Innovation and differentiation: key strategies for winning product positioning
Innovation and differentiation: key strategies for winning product positioning Product positioning is a key element of any company’s marketing strategy. This is […]
Nestlé & EasyPicky
Nestlé Épicerie France deployed the EasyPicky solution to analyze traditional key performance indicators and monitor merchandising-related aspects. Following the success of the project, other European...
The digital transformation of field surveys
In an ever-changing retail environment, the search for innovative solutions has become a priority for companies in this sector. Digital transformation has […]
The power of visual merchandising: how to attract and convert your customers through an unforgettable visual experience
In a world increasingly saturated with advertising and promotions, it has become very difficult to attract attention and convert customers. This is […]
What is the cost of adopting an image recognition solution in retail?
A few years ago, field surveys were carried out by hand, a tedious and time-consuming task for your field teams. With this […]
How are emerging technologies, such as AI and IoT, influencing merchandising 4.0.?
In the dynamic world of commerce, merchandising 4.0 is emerging as the new frontier where technological innovation and commercial strategy converge. According […]
EasyPicky’s tailored guidance
At EasyPicky, we know that digital transition involves change management. Find out how we guide our customers.
The Perfect Store: a pillar of success
In an ever-changing retail world, the focus on operational efficiency has become imperative. The Perfect Store concept is positioned as the essential […]
Henkel & EasyPicky
In the competitive world of the DIY industry, Henkel France has taken a significant step forward by adopting the EasyPicky solution to transform the day-to-day...
Optimising your pharmacy merchandising planogram: Boost your sales
Managing the pharmacy merchandising planogram is a challenge for pharmacies and laboratories. When well managed, it offers pharmacists an excellent opportunity to […]
Success measurement in the CPG sector: Strategic KPIs at a glance
In the dynamic and intensely competitive consumer packaged goods (CPG) sector, the need to monitor performance is crucial to maintaining market leadership. […]
Customertimes x EasyPicky : Innovation Day – AI Edition
In early October 2023, EasyPicky and Customertimes co-hosted an event on the theme of Artificial Intelligence in Retail. Customertimes, specializing in digital […]
Digital transformation of pharmacy: Revolutionize your business with Artificial Intelligence
The power of data in the pharmaceutical industry In the era of digital pharmacy transformation, harnessing data has become essential to better […]
The Ultimate Guide to Competitor Monitoring in Retail: Stay Ahead of the Game!
In the fast-paced digital landscape, staying ahead of your competitors is crucial for business success. But how can you effectively monitor their […]
The secrets of a successful merchandising planogram in retail
Your planogram is a powerful tool for strategically positioning products, increasing in-store visibility and improving customer navigation.
How AI Will Facilitate Field Data Exploitation in 2024 ?
Yesterday, we could easily track the presence of a product and the number of facings on the shelf. Now, the AI developed by EasyPicky allows...
The digital retail revolution thanks to EasyPicky!
To find out more about EasyPicky and its founder Marine Bibal, watch the exclusive interview on La Tribune.
OTC Products: The Key to Pharmaceutical Market Growth
Pharmaceutical laboratories dedicate significant financial investments and considerable efforts to the development of the pharmaceutical industry, with the aim of discovering new […]
The essential role of sales reps!
Find out more about the role of a Sales Representative in supermarkets. Optimizing sales, training teams, using CRM: the keys to success.
Digital transformation at the heart of beverage industry concerns
Digital transformation has become a major concern for manufacturers in many sectors. Indeed, technology is playing an increasingly important role in helping […]
Artificial Intelligence in supermarket chains: three myths to debunk!
However the majority of sectors know there would now be significant benefits for them of tapping into this technology and its potential […]
The metaverse: a lost illusion?
Since the beginning of 2022, the metaverse has been the talk of the town. Firstly, there’s a deep-seated enthusiasm for this technological […]
In-store Shelf Audit Management – History at a Glance
How field audit use has developed. It originated during a period of economic growth in France, where the rise of consumerism and […]
What challenges do retailers and manufacturers face in preventing supply chain disruptions in 2023?
In-store stock-outs are a pervasive phenomenon in 2023. This article presents the possible causes, their impacts and the proposed solutions to avoid these stock-outs.
AI Transforms Retailers’ Commercial and Marketing Strategies, Moving Beyond Intuition
Artificial intelligence (AI) has revolutionized numerous industries, and the retail sector is no exception. Long overwhelmed by massive amounts of untapped data, […]
