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HomeField Data as a Driver of Commercial Performance – The Example of Mars23 June 2026

Day: June 23, 2026

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Décryptages, retours d’expérience et bonnes pratiques pour piloter votre exécution retail avec exigence.

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Mars x EasyPicky Driving Commercial Performance

Field Data as a Driver of Commercial Performance – The Example of Mars

In today’s retail environment, field data has become one of the most decisive levers for commercial performance. Brands that outperform are those […]

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Data

Why Data Integration Is Now the Core of Retail Strategy 

Retailers and FMCG manufacturers have never had access to so much data, field visits, retailer portals, CRM systems, e‑commerce analytics, supply chain signals, and competitive…

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Mondelez Benelux x EasyPicky

Why Mondelez Benelux Transitioned to EasyPicky & How It Unlocked Faster, Smarter Store Execution

In the highly competitive FMCG environment, retail execution is decisive in driving performance in store. For Mondelez Benelux, the challenge wasn’t starting from scratch but…

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Easypicky controls product visibility and collects data in point of sale.
Thanks to its powerful AI Image Recognition, all you need is to film a shelf from any onboard system, even if you are offline.

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