{"id":24506,"date":"2026-08-25T19:50:02","date_gmt":"2026-08-25T17:50:02","guid":{"rendered":"https:\/\/easypicky.com\/?page_id=24506"},"modified":"2026-08-25T20:19:41","modified_gmt":"2026-08-25T18:19:41","slug":"presse","status":"publish","type":"page","link":"https:\/\/easypicky.com\/de\/presse\/","title":{"rendered":"presse"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"24506\" class=\"elementor elementor-24506 elementor-24488\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e3aab7 e-con-full e-flex e-con e-parent\" data-id=\"3e3aab7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5835212 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"5835212\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!-- EasyPicky Press Room DE \u2014 in ein Elementor-HTML-Widget einf\u00fcgen -->\n\n<style>\n  @import url('https:\/\/fonts.googleapis.com\/css2?family=Poppins:wght@400;500;600;700;800&display=swap');\n  :root{\n    --ep-burgundy:#A3004F;\n    --ep-burgundy-dark:#78003A;\n    --ep-ink:#17171B;\n    --ep-muted:#6E6E76;\n    --ep-paper:#F9E3ED;\n    --ep-soft:#FFF2F7;\n    --ep-white:#FFFFFF;\n    --ep-border:#E8E5E2;\n    --ep-shadow:0 18px 45px rgba(23,23,27,.08);\n  }\n  .ep-press,.ep-press *{box-sizing:border-box;font-family:Poppins,Arial,sans-serif!important}\n  .ep-press{color:var(--ep-ink);font-family:Poppins,Arial,sans-serif!important;background:#fff;overflow:hidden;position:relative}\n  .ep-press a{color:inherit;text-decoration:none}\n  .ep-press button,.ep-press input{font-family:Poppins,Arial,sans-serif!important;font-style:normal}\n  .ep-press-shell{width:min(1180px,calc(100% - 48px));margin:0 auto}\n  .ep-kicker{display:block;margin:0 0 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.ep-story:hover{transform:translateY(-2px);border-color:rgba(163,0,79,.28);box-shadow:0 14px 32px rgba(23,23,27,.06)}\n  .ep-story::after{display:none}\n  .ep-story-top{display:flex;align-items:center;justify-content:space-between;gap:12px}\n  .ep-story h3{font-size:18px;line-height:1.38;letter-spacing:-.018em;font-weight:600;margin:22px 0 13px}\n  .ep-story-copy{color:#85858D;font-size:10.5px;line-height:1.55;margin:0 0 22px}\n  .ep-story-actions{margin-top:auto;display:flex;align-items:center;justify-content:space-between;gap:10px}\n  details.ep-syndications{margin-top:15px;border-top:1px solid var(--ep-border);padding-top:13px}\n  details.ep-syndications summary{cursor:pointer;list-style:none;font-weight:600;font-size:10.5px;color:#777780;display:flex;justify-content:space-between;align-items:center;gap:8px}\n  details.ep-syndications summary::-webkit-details-marker{display:none}\n  details.ep-syndications[open] summary{color:var(--ep-burgundy)}\n  .ep-syndication-list{display:grid;gap:6px;margin-top:10px}\n  .ep-syndication-link{display:flex;align-items:center;justify-content:space-between;gap:10px;padding:9px 10px;border-radius:8px;background:var(--ep-soft);font-size:10.5px;font-weight:600;transition:.2s}\n  .ep-syndication-link:hover{background:#F4EBEF;color:var(--ep-burgundy)}\n  .ep-syndication-link span{display:flex;align-items:center;gap:7px;min-width:0}.ep-syndication-link b{overflow:hidden;text-overflow:ellipsis;white-space:nowrap}\n  .ep-mini-favicon{width:16px;height:16px;border-radius:4px;object-fit:contain;background:#fff}\n  .ep-empty{grid-column:1\/-1;padding:50px 24px;text-align:center;color:#7B7B84;border:1px dashed #D9D5D1;border-radius:14px;background:#fff}\n  .ep-load-wrap{text-align:center;margin-top:32px}\n  .ep-load-more{border:1px solid var(--ep-burgundy);background:var(--ep-burgundy);color:#fff;border-radius:9px;padding:12px 20px;font-weight:600;font-size:12px;cursor:pointer;transition:.2s}\n  .ep-load-more:hover{background:var(--ep-burgundy-dark);border-color:var(--ep-burgundy-dark);transform:translateY(-1px)}\n\n  \/* Press contact CTA *\/\n  .ep-press-cta{padding:92px 0 100px;background:var(--ep-soft)}\n  .ep-cta-box{border-radius:22px;padding:50px 52px;display:grid;grid-template-columns:1fr auto;align-items:center;gap:42px;color:#fff;background:var(--ep-burgundy)}\n  .ep-cta-box::after{display:none}\n  .ep-cta-box h2{font-size:clamp(30px,3.8vw,46px);line-height:1.08;letter-spacing:-.035em;font-weight:600;margin:0 0 13px;color:#fff!important}\n  .ep-cta-box p{color:rgba(255,255,255,.78);margin:0;max-width:650px;font-size:14px;line-height:1.7}\n  .ep-cta-box .ep-primary-btn{background:#fff;color:var(--ep-burgundy)!important;white-space:nowrap}\n  .ep-cta-box .ep-primary-btn:hover{background:#F7EDF2;color:var(--ep-burgundy-dark)!important}\n\n  @media(max-width:980px){\n    .ep-hero{padding:68px 0 64px}.ep-hero-grid{grid-template-columns:1fr;gap:42px}.ep-hero-visual{min-height:450px}.ep-feature-grid{grid-template-columns:1fr 1fr}.ep-feature-card:first-child{grid-column:1\/-1}.ep-archive-grid{grid-template-columns:repeat(2,1fr)}.ep-cta-box{grid-template-columns:1fr;align-items:start}\n  }\n  @media(max-width:680px){\n    .ep-press-shell{width:min(100% - 28px,1180px)}.ep-hero{padding:52px 0 50px}.ep-hero h1{font-size:43px}.ep-lead{font-size:15px}.ep-hero-visual{min-height:390px;border-radius:18px}.ep-hero-card{left:14px;right:14px;bottom:14px;padding:16px}.ep-hero-card strong{font-size:20px}.ep-media-strip{padding:26px 0}.ep-media-track{justify-content:flex-start}.ep-section-head{display:block}.ep-section-head p{margin-top:16px}.ep-featured{padding:74px 0 68px}.ep-feature-grid{grid-template-columns:1fr}.ep-feature-card:first-child{grid-column:auto}.ep-feature-card{min-height:330px}.ep-archive{padding:70px 0 78px}.ep-controls{align-items:stretch}.ep-search{flex-basis:100%}.ep-archive-grid{grid-template-columns:1fr}.ep-cta-box{padding:36px 28px}.ep-press-cta{padding:70px 0}.ep-primary-btn{width:auto}\n  }\n  @media(prefers-reduced-motion:reduce){.ep-feature-card,.ep-story,.ep-hero-photo,.ep-primary-btn,.ep-media-chip{transition:none}.ep-media-track{animation:none}}\n<\/style>\n\n<section class=\"ep-press\" id=\"easypicky-press-room\">\n  <div class=\"ep-hero\">\n    <div class=\"ep-press-shell ep-hero-grid\">\n      <div>\n        <span class=\"ep-kicker\">- presse und medien -<\/span>\n        <h1>EasyPicky im<br>Rampenlicht<\/h1>\n        <p class=\"ep-lead\">Retail, k\u00fcnstliche Intelligenz, Field Execution: Entdecken Sie, was Medien in Deutschland und weltweit \u00fcber EasyPicky berichten.<\/p>\n        <div class=\"ep-hero-actions\">\n          <a href=\"#ep-coverage\" class=\"ep-primary-btn\">Presseberichte entdecken <span aria-hidden=\"true\">\u2193<\/span><\/a>\n          <div class=\"ep-lang-switch\" aria-label=\"Sprache wechseln\">\n            <!-- Language links point to the dedicated localized press pages. -->\n            <a class=\"ep-lang-btn\" href=\"https:\/\/easypicky.com\/presse\/\" data-lang-link=\"fr\" aria-label=\"Fran\u00e7ais\">FR<\/a>\n            <a class=\"ep-lang-btn\" href=\"https:\/\/easypicky.com\/en\/press\/\" data-lang-link=\"en\" aria-label=\"English\">EN<\/a>\n            <a class=\"ep-lang-btn is-active\" href=\"https:\/\/easypicky.com\/de\/presse\/\" data-lang-link=\"de\" aria-current=\"page\" aria-label=\"Deutsch\">DE<\/a>\n            <a class=\"ep-lang-btn\" href=\"https:\/\/easypicky.com\/es\/prensa\/\" data-lang-link=\"es\" aria-label=\"Espa\u00f1ol\">ES<\/a>\n          <\/div>\n        <\/div>\n      <\/div>\n      <div class=\"ep-hero-visual\" aria-label=\"EasyPicky in der Presse\">\n        <div class=\"ep-hero-photo\"><\/div><div class=\"ep-hero-orb\" aria-hidden=\"true\"><\/div>\n        <div class=\"ep-hero-card\">\n          <div class=\"ep-hero-card-top\"><span class=\"ep-live\">Neueste Ver\u00f6ffentlichung<\/span><span id=\"epHeroDate\"><\/span><\/div>\n          <strong id=\"epHeroHeadline\"><\/strong>\n          <p id=\"epHeroMedia\"><\/p>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n\n  <div class=\"ep-media-strip\" aria-label=\"Medien\"><div class=\"ep-press-shell\"><p class=\"ep-media-label\">Sie sprechen \u00fcber uns<\/p><div class=\"ep-media-marquee\"><div class=\"ep-media-track\" id=\"epMediaTrack\"><\/div><\/div><\/div><\/div>\n\n  <div class=\"ep-featured\" id=\"ep-featured\">\n    <div class=\"ep-press-shell\">\n      <div class=\"ep-section-head\">\n        <div><span class=\"ep-kicker\">Aktuell<\/span><h2>EasyPicky aktuell in den Medien.<\/h2><\/div>\n        <p>Die neuesten Beitr\u00e4ge \u00fcber EasyPicky.<\/p>\n      <\/div>\n      <div class=\"ep-feature-grid\" id=\"epFeatureGrid\"><\/div>\n    <\/div>\n  <\/div>\n\n  <div class=\"ep-archive\" id=\"ep-coverage\">\n    <div class=\"ep-press-shell\">\n      <div class=\"ep-section-head\">\n        <div><span class=\"ep-kicker\">Alle Beitr\u00e4ge<\/span><h2>Pressespiegel.<\/h2><\/div>\n        \n      <\/div>\n      <div class=\"ep-controls\">\n        <div class=\"ep-filter-row\" id=\"epFilterRow\">\n          <button class=\"ep-filter-btn is-active\" data-filter=\"all\">Alle<\/button>\n          <button class=\"ep-filter-btn\" data-filter=\"fr\">FR<\/button>\n          <button class=\"ep-filter-btn\" data-filter=\"en\">EN<\/button>\n          <button class=\"ep-filter-btn\" data-filter=\"de\">DE<\/button>\n          <button class=\"ep-filter-btn\" data-filter=\"editorial\">Redaktionell<\/button>\n          <button class=\"ep-filter-btn\" data-filter=\"pr\">Pressemitteilungen<\/button>\n        <\/div>\n        <label class=\"ep-search\"><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" aria-hidden=\"true\"><circle cx=\"11\" cy=\"11\" r=\"7\"><\/circle><path d=\"m20 20-3.5-3.5\"><\/path><\/svg><input id=\"epSearch\" type=\"search\" placeholder=\"Nach Medium oder Thema suchen\u2026\"><\/label>\n      <\/div>\n      <div class=\"ep-archive-grid\" id=\"epArchiveGrid\"><\/div>\n      <div class=\"ep-load-wrap\"><button class=\"ep-load-more\" id=\"epLoadMore\">Mehr anzeigen<\/button><\/div>\n    <\/div>\n  <\/div>\n\n  <div class=\"ep-press-cta\">\n    <div class=\"ep-press-shell\"><div class=\"ep-cta-box\"><div><h2>Sie arbeiten an einem Retail-Thema?<\/h2><p>Interviews, Felddaten, KI-Trends und Retail Execution: Unser Team liefert Einblicke und Expertise f\u00fcr Ihren n\u00e4chsten Beitrag.<\/p><\/div><a class=\"ep-primary-btn\" id=\"epPressContact\" href=\"https:\/\/easypicky.com\/de\/kontaktieren-sie-uns\/\">EasyPicky kontaktieren \u2192<\/a><\/div><\/div>\n  <\/div>\n<\/section>\n\n<script>\n(function(){\nconst ITEMS = [{\"date\":\"2026-01-19\",\"media\":\"Ecommerce 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